With the development of the times, the cosmetics industry has also begun to use paper display stands as a tool for terminal display marketing. So what are the advantages of using paper display stands for cosmetics?
1. Green environmental protection: The paper display stand is in line with the requirements of the international environmental protection organization, and it is a green environmental protection product. The discarded paper display stand can be recycled and reused by recycling pulp. International trends, import, and export inspection exemption, simplified procedures, cosmetics also pursue green environmental protection The concept of harmonious coexistence between man and nature, so the use of paper display stands for cosmetics conforms to the needs of the development of the times.
2. Advertising: Paper display stands have advertising value. If marketing was a language art! Then use the media to spread information, that is visual art! The most intuitive medium to convey visual information to consumers is the POP advertising tool - a paper display stand. On the surface of the paper display stand, copywriting and advertising slogans that conform to the personality of the cosmetics can be designed, which are exquisitely printed on the paper display stand, highlighting the charm of the cosmetics, and attracting bees and butterflies, that is, the benefit of POP advertising. The publicity of the paper display stand can create a cosmetics enterprise brand at the terminal, improve the corporate image, and can create high sales.
3. High quality and low price: Compared with the similar metal display racks, wooden display racks, and plexiglass display racks, the value of the paper display rack is the same or better, and it can be used in combination with other materials. , but the price is far lower than the products of similar materials.
4. Quick and convenient: When cosmetics need to be displayed on the terminal, among the similar display equipment, the paper display stand is the smallest and lightest, and it can be disassembled and folded. A complete set of paper stands can be installed in the same box to ensure that the store is Easy to install. In terms of freight, it has an unparalleled advantage. The paper display stand is packed in a carton box into a standard cabinet, which can maximize the use of space, will not cause waste of space, save logistics costs, and reduce the collision caused by irregular cosmetics. Damage, to ensure the integrity and aesthetics of each product, not to mention storage, should be placed and easy to move.
5. Flexible personality: As the trend of cosmetics is updated, the tools for loading them are also updated. Then the flexibility and unique characteristics of the paper display stand can be tailored according to the product, the ever-changing loading is flexible, and the collocation is ingenious. It is also possible to develop puzzles and create new styles of cosmetics with the permission of technology, with strong freedom.